Dan Horner
Managing Director
Daniel has been in the automotive industry for over 20 years, working for franchise dealers such as Vauxhall, Saab, Chevrolet and Citroen and has covered many roles within Sales and Management. In 2013, Daniel joined Santander Consumer Finance as a Regional Sales Manager and was a top performer by focusing on customer needs and delivering on promises.
By 2018 Dan was ready for a new challenge and together with Dan Kirby they formed Octane Finance. Their goal was to build and deliver the best car finance offering possible to UK dealers big and small. Dan believes that you can have a fantastic business and also have fun at the same time - that it’s possible to be professional and friendly and... to enjoy the ride.
Daniel is married to Alexa with 2 children, Harry and Maggie. He enjoys football and spending time with his young family.